Selling Business to Business While Being Treated like a Pinata (3 minute video)

By | November 4, 2010

People beat you with sticks like you are a Pinata in today’s world of selling. When working in the business to business arena remember the following three points:
1. Time is money: get to the point
2. Don’t worry on how you are doing — focus on the other guy
3. BS detectors are high, get to the facts. If they want fluff — give ’em a bunny.

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