Tag Archives: Buyer Believability

Who is Your Mayor?

Last year the buzz at SXSW (SXSW.com) was Foursquare and a year later 450,000 people are eager participants in the location-based phone app that is changing the marketing picture for businesses by placing it in the hands of customers. What is foursquare? Foursquare is a smartphone application that allows the user to “check-in” to an […]

5 Questions a Buyer Must Answer Before They will Buy

Buyer believability in this time of rampant distrust is critical to your business growth strategies. Leaders of small businesses especially have to be tuned in the buyers concerns. There are so many options facing buyers, they are eager to find those who they believe they can trust. Add that to the overwhelming amount of information […]